ILLEGAL SEO warns about the risks of legal SEO

I came across a document that briefly but clearly describes “Illegal SEO” and warns about the risks of legal SEO. Not that it’s anything new, but it’s a good reminder of the appropriateness of methods and ways to achieve goals.

What the document is about

  1. Fines for bad SEO can reach €10 million.
  2. Conclusions of experts.
  3. Risky and illegal SEO.
  4. Negative SEO, what are the legal consequences.
  5. A table that breaks down the risks of SEO.
  6. Risky practices for brand safety.
  7. The legal framework for SEO is evolving.

Recommendations and tips

  1. Always follow Google’s recommendations.
  2. Check SEO tactics for legality.
  3. Consult with experts on SEO strategies.
  4. Distinguish risky SEO from illegal SEO.
  5. Track negative SEO attacks.
  6. Review SEO risks and penalties.
  7. Protect your brand with ethical SEO.
  8. Stay up-to-date with legislative changes in the field of SEO.
  9. Prioritize compliance in your SEO plan

Link to the document: ILLEGAL SEO Legal liabilities of bad SEO tactics

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